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It has been argued, that the way to address the problem of unethical student recruitment agencies is to ban them. But are all education agents inherently bad? No. Are there serious issues and potential pitfalls? Absolutely. Although the use of education agents is fraught with potential problems, it is possible to develop ways to address legitimate concerns related to the holy trinity of accountability, integrity and transparency.

Higher education institutions play a deciding factor in the development of future leadership and national social cohesion. And here higher education leaders play a critical role. They speak publicly about the ethics of their institution; they explain the details of how their institution manages ethical transgressions on the part of administrators, faculty and students; and they are the first to admit when there has been a failure. Leaders of ethical institutions today can be held to account in a way that is unprecedented.

A developmental university must have well-crafted research ethical standards anchored in principles of democracy, social justice and human rights. Research ethical standards are important as they provide guidelines for researchers to ensure that specific values like integrity, transparency, respect, objectivity and accountability are strictly observed; they generate confidence in and support for research among both domestic and international research communities; and they help establish trust between researchers and research participants.